CNS

Marketing 101 for Mission-Driven Brands

Learn essential marketing strategies to elevate your plant-based brand online

June 7, 2025—9:00 AM to 12:00 PM ET

We heard you loud and clear. We know many of you are wondering how to get the word out about all the exciting things you’re trying to achieve. Whether you’re building a nonprofit or a business to teach others about the power of plant-based food, or to address some other issue that’s important to you, you’ll have to come up with a marketing plan sooner rather than later. You probably know some of the basics—you’ll need to think about creating your brand, building your website, and executing a newsletter to cultivate an engaged audience or customer base—but getting all of that off the ground isn’t easy.

The world of marketing can be daunting when you’re just getting started. Even many established organizations and businesses struggle to create and implement a marketing plan! We created Marketing 101 for Mission-Driven Brands to help you wade through the waters of marketing and give you the skills to take your brand to the next level.

*Looking for a deep dive into social media marketing? Stay tuned for our next webinar: Mastering Social Media & Content Creation

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3-hour in-depth
live class

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Online live
Q&A session

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Ongoing support
in Whole Communities

Learning Outcomes
  • Why branding is important and how to use it
  • How to create a basic website
  • Essentials of graphic design
  • How to start a brand newsletter
  • Small business owners who are looking to grow their business
  • Doctors and health coaches who want to use digital marketing to reach new clients
  • Anyone with a nonprofit looking to expand their reach
Learning Outcomes
Instructor

Jackie Lutze

Jackie Lutze is the Director of Marketing at the T. Colin Campbell Center for Nutrition Studies. She has worked in marketing for over 10 years and has worked with plant-based brands such as VegNews, LIVEKINDLY, Purple Carrot, and KIND.

Join us for just $89!