Maxime Sigouin is an accomplished fitness coach and athlete. As the founder of Fit Vegan Coaching, he helps individuals adopt a healthier lifestyle through plant-based nutrition and exercise. With over a decade of experience, Maxime has assisted more than 600 vegans in successfully transitioning to a healthier lifestyle, establishing himself as a prominent voice and leader in the health and wellness community. He offers one-on-one coaching, online courses, and community support. Beyond coaching, Maxime has embarked on a remarkable cycling journey from Canada to San Francisco, raising funds for cancer patients. He aims to help 1 million people by 2050.

WFPB Nutrition Fuels Faster and Stronger Half-Marathon
WFPB Nutrition Fuels Faster and Stronger Half-Marathon

Meet Dr. Laurie. I started working with her around six months ago. She was 53 years young and had already adopted a whole food, plant-based (WFPB) lifestyle, but she was struggling to shift her body composition. Her goal was to lose body fat while building quality lean muscle. Being a doctor, she understood the importance … Continued


How to Achieve Lasting Change Using a High-Carb WFPB Approach
How to Achieve Lasting Change Using a High-Carb WFPB Approach

I met Matt when he was 39. I still remember my first call with him. He was hoping to get fit by the time he turned 40, and he mentioned his love for running and how he couldn’t do it as much as he wanted to because of the weight he was carrying. I could … Continued


How to Shift Your Body Composition With a Whole Food, Plant-Based Lifestyle?
How to Shift Your Body Composition With a Whole Food, Plant-Based Lifestyle?

I initially struggled with this question when I went vegan over eight years ago. Coming from the bodybuilding world, where there is a significant focus on cutting carbs to lose fat and build muscle, it took me years of tweaking my approach and exploring the research to figure out how to do it. Through several … Continued


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